Vikram, a 34-year-old wedding singer from Delhi, simply smiled. He had been eliminated twice before—in seasons 12 and 14. “Third time’s not the charm,” he laughed bitterly, packing his ghungroos.

Most eliminated contestants go home, post an emotional Instagram reel, and slowly fade into obscurity. But this season’s producers had quietly launched a new initiative: , a digital mentorship program for all eliminated contestants after the first three rounds.

Vikram did the most unexpected thing. Instead of going back to weddings, he used the show’s alumni database to connect with ten other eliminated contestants from across India. They formed a collective called . Their first project? A crowdfunded cover of “Phir Se Ud Chala” that went viral—not for its perfection, but for its honesty. Each singer sang one line about their biggest failure. The video ended with text: “117 contestants. 1 winner. Infinite journeys.”